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Prizmiq is a Seattle-based startup that wants to change online shopping. Prizmiq captures and creates interactive 3D product experiences for e-commerce, engaging shoppers and driving product interaction. Online shoppers can use the technology to flip, turn, rotate, zoom, and investigate any angle of a product, like they would in a brick-and-mortar store.<ref>https://angel.co/prizmiq</ref>
Prizmiq is a Seattle-based startup that wants to change online shopping. Prizmiq captures and creates interactive 3D product experiences for e-commerce, engaging shoppers and driving product interaction. Online shoppers can use the technology to flip, turn, rotate, zoom, and investigate any angle of a product, like they would in a brick-and-mortar store.<ref>https://angel.co/prizmiq</ref>
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Unlike many other solutions, Prizmiq uses WebGL, a JavaScript API for rendering interactive 3D computer graphics and 2D graphics within any compatible web browser without the use of plug-ins, making it compatible with all modern browsers and mobile devices. The software is highly optimized for nearly instantaneous loading times and photorealistic image quality. Darrick Morrison, the founder and CEO of Prizmiq said, "Prizmiq gives the user a far more immersive and intuitive way to engage with online merchandise compared to 360 (degree) spin photography or even product videos. We've built a better mousetrap and it perfectly suits the needs of the modern consumer."<ref>http://www.prnewswire.com/news-releases/seattle-based-company-prizmiq-creates-worlds-first-3d-retail-experience-for-arcteryx-300056404.html</ref>
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Unlike many other solutions, Prizmiq uses WebGL, a JavaScript API for rendering interactive 3D computer graphics and 2D graphics within any compatible web browser without the use of plug-ins, making it compatible with all modern browsers and mobile gadgets. The software is highly optimized for nearly instantaneous loading times and photorealistic image quality. Darrick Morrison, the founder and CEO of Prizmiq said, "Prizmiq gives the user a far more immersive and intuitive way to engage with online merchandise compared to 360 (degree) spin photography or even product videos. We've built a better mousetrap and it perfectly suits the needs of the modern consumer."<ref>http://www.prnewswire.com/news-releases/seattle-based-company-prizmiq-creates-worlds-first-3d-retail-experience-for-arcteryx-300056404.html</ref>
So far, the high cost of 3D scanning technology has made it impossible for many smaller players to use it as a part of their marketing toolkit. Prizmiq is said to cost just a fraction of that, despite offering certain add-ons like custom color authoring, a comprehensive analytics package, and Points of Interest to tour different product features.<ref>http://www.prizmiq.com/#main</ref>
So far, the high cost of 3D scanning technology has made it impossible for many smaller players to use it as a part of their marketing toolkit. Prizmiq is said to cost just a fraction of that, despite offering certain add-ons like custom color authoring, a comprehensive analytics package, and Points of Interest to tour different product features.<ref>http://www.prizmiq.com/#main</ref>